About Tony Sorensen

Tony Sorensen is a national staffing industry expert and has spoken at conferences and contributed to publications including EMInfo, ERE, Monster.com, Star Tribune, and Minneapolis/St. Paul Business Journal. Tony is a 20-year industry veteran, and is the CEO of both Versique Search & Consulting and Parqa – a digital marketing agency for the staffing industry. Through digital marketing, Versique now receives over 50% of its revenue from people finding them on Google. He is passionate about helping other staffing firm business owners grow their businesses and experience incredible ROI through digital marketing. Receive a FREE digital marketing assessment: https://parqamarketing.com/contact-us/free-assessment/

 

How Long Does It Take for SEO to Produce Results?

  By Tony Sorensen  |    Thu Apr 26, 2018

Category: Expert Advice, Productivity, Technology

When it comes to digital marketing, people ask me this question a lot: “how long will it take for SEO to produce results?” No matter what industry your business is in—whether your company is looking to create or improve their digital presence—this is an all too familiar question that everyone...

Is Your Recruiting Firm Stuck in the 90s? 4 Ways to know

  By Tony Sorensen  |    Thu Mar 29, 2018

Category: Expert Advice, Productivity

Since I started in the recruiting business more than 20 years ago, many hiring tools and processes have come and gone. While transactional recruitment strategies like job boards and cold-calling may have been effective in the 90s, they simply don’t move the dial in today’s market. Competition is at an...

5 Steps To Start Digital Marketing for Your Recruiting Firm (Without Breaking The Bank)

  By Tony Sorensen  |    Mon Feb 26, 2018

Category: Expert Advice, Technology

I was recently in Dallas for a conference with some of the largest search firms in the country. At the end of the conference, one of the biggest questions the firms had was not, “Should I be spending money on digital marketing?” Instead, they were asking, “Ok, how

5 Content Marketing Mistakes That Give Competitors the Edge

  By Tony Sorensen  |    Thu Feb 01, 2018

Category: Expert Advice, Technology

Content marketing has emerged as one of the most effective ways to build your business’s brand and voice. Additionally, it can also help generate customer loyalty and improve your company’s website ranking on online search engine results pages. As a business owner, content marketing is one of the best tools...

I Quit! How Our Startup Search Firm Went From $0 - $10 Million in 5 years by Tony Sorensen

  By Tony Sorensen  |    Tue Nov 14, 2017

Category: Expert Advice, Motivational, Recruiting

I want you to think about the past year and consider this: When you really look back, are you a better search firm than you were yesterday? Are you taking market share? Everyone should be growing in this economy. How many visitors are coming to your website and what do they...

5 Content Marketing Mistakes

  By Tony Sorensen  |    Thu Jun 29, 2017

Category: Columns, Productivity, Trends

Content marketing has emerged as one of the most effective ways to build your business’s brand and voice. Additionally, it can also help generate customer loyalty and improve your company’s website ranking on online search engine results pages. As a business owner, content marketing is one of the best tools...

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