I Need to "Do" Digital Marketing, But What Does That Mean?

  By Karen Feder  |    Tue May 14, 2019

Category: Columns

There are three core categories for digital marketing: brand credibility, online visibility, and lead generation . The first step in digital marketing is to determine the objective, then which type of digital marketing services will result in that objective being met. Brand Credibility “I’ve been in business for 15+ years. How is...

The Q Factor

  By Kathleen Kurke  |    Tue May 14, 2019

Category: Columns, Expert Advice

Kurke Report EM Info The Q Factor My coaching clients are often asking about the magic that makes for a star recruiter. Or, the sprinkle dust that creates a big biller. They ask as if there is an “it” factor. Nope. No such thing. But, there is a “Q Factor”. It’s the “Q...

8 Tips to Get more Placements using Emotional Intelligence

  By Patricia Conlin  |    Tue May 07, 2019

Category: Columns, Expert Advice, Motivational

More and more we hear about how Emotional Intelligence (EI) is considered one of the key factors for success with sales professionals. Is this a trend or a fad? Absolutely not. Dan Goleman coined the term Emotional Intelligence in his 1995 book “Emotional Intelligence: Why it can matter from than...

Urgency: I’ll Show you Mine if you show me yours

  By Kathleen Kurke  |    Mon Apr 29, 2019

Category: Columns, Expert Advice

Most Recruiters surviving the 3 placement or 6 month milestone have come to appreciate the importance of urgency in making placements. Sadly, urgency is often a lesson learned in hindsight when we’re nursing the wounds of mismatched urgency. It can take the form of us not find the right candidate before...

Online Visibility

  By Tony Sorensen  |    Mon Apr 29, 2019

Category: Expert Advice, Technology

Your Brand Your Reputation Remember those early days of colorful sticky notes placed strategically to a wall attempting to wean out every last bit of creativity and strategy you could muster to figure out which logo or color palette would be best to lead your company skyrocketing into the future? Or...

Your Brand Your Reputation

  By Tony Sorensen  |    Thu Apr 11, 2019

Category: Expert Advice, Technology, Trends

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